Hyderabad: Influencer marketing is considered one of the best marketing strategies today for the fact that customers are more informed than ever before. As customers are becoming smarter, brands need to respond with more intelligent marketing by understanding consumers, identifying opportunities, and then proactively addressing the needs and interests of their customers.
Long before ‘influencers’ really became a thing, people loved to talk about food. They would take to blogging platforms, & later YouTube to highlight recipes, their favorite dishes, & more. Today, that trend has only exploded & you can see food bloggers all across the world on various social media platforms. Recently some of the top food bloggers had arranged special event in Hyderabad.
Over 70 food bloggers/influencers gathered under one roof for the annual Mega Instagram Food Bloggers meet up on Sunday.
According to a press release, the enthusiasts foodies joined Foo-Mily (3.0), the annual event, that was held at Froth on Top, Jubilee Hills, to have some good time, groove to foot tapping music, fun games, and fun.
Through this event, influencers/bloggers get an opportunity to meet and greet each other, make new blogger friends and support each other’s passion. Foo-Mily is conducted by food blogger Kiran Sahoo and the event also focuses on helping F&B brands by partnering with them as sponsors for delivering them publicity and promotions.